tv media terms

It’s not easy buying a TV, and retailers don’t like simplifying it, either. But when TV shopping, pay attention to the details: An LED TV likely has an LCD display backlit by LEDs. While TV shopping, you may see this listed as a tech spec, but it’s not really a feature so much as it is a fact of our increasingly digital life. This glossary covers terms used in measuring audiences and assessing the impacts of media. ... the industry leader in radio and television listenership and viewership. Glossary of Film and Electronic Media Terms. 7 streaming TV packages that will let you cut the cord for good, Buying a New TV? They focus on five key approaches for helping organizations grow revenue: Checking: process of recording and verifying actual appearance, reproduction and position of advertise-ment in magazine, newspaper, publication or use on radio stations, television … For example, television, radio, and the newspaper are different types of media. Regardless, for both, the larger the number the better, though any higher than 120 frames per second (or 120Hz for a refresh rate) is mostly indistinguishable by the human eye. A decades-old technology that’s always finding new applications, LEDs — or light-emitting diodes — are little semiconductors that glow when an electrical current moves through them. List of definitions of terms and jargon related to television and radio broadcasting, Learn how and when to remove this template message, Australian Communications and Media Authority, electromagnetic pulses on a sensitised plastic strip, Comité consultatif international pour la radio, Canadian Radio-television and Telecommunications Commission, https://www.youtube.com/watch?v=qtVd5wtPIlg, Evertz Glossary of Technical Film and Broadcasting Terms, Television Bureau of Advertising Glossary of Television-Related Terms, https://en.wikipedia.org/w/index.php?title=Glossary_of_broadcasting_terms&oldid=980040705, Short description is different from Wikidata, Articles lacking in-text citations from May 2014, Creative Commons Attribution-ShareAlike License. Broadcast TV Delivers Online Shoppers; 2020 Coronavirus Media Usage Study; Media Comparisons Study; American Conversation Study; TV Basics; Severe Weather Media Usage Studies. Compared to the Ku-band, the C-band has both advantages and disadvantages. The Medialink Broadcasting Glossary was prepared by and used with permission from Richard Weiner from his book, "Webster's New World Dictionary of Media and Communications"-- a 678-page book with 35,000 definitions of slang and technical terms from advertising, film, journalism, printing, public relations, radio, telecommunications, television, theater and other fields. Older or cheaper televisions will have a 60Kz refresh rate. TV households in Canada. FEP content is inclusive of things like the news, stand-up comedy, cooking shows, et… So, when you see a television that advertises itself as an LED TV, realize you’re not actually looking at the LEDs — you’re typically looking at an LCD screen backlit by LEDs. Because it’s still relatively new, there are a couple competing labels that have cropped up. Audience: Persons who receive an advertisement; individuals who read a newspaper or magazine, listen to a radio broadcast, view a television broadcast, and so on. The term can also be used as a collective noun for the press or news reporting agencies. A single platform for marketers and content owners to reach more cord cutters and measure performance using the largest TV identity dataset. (Currently that award goes to OLED televisions). Standing for “high-bandwidth digital content protection,” HDCP is basically copy protection for the 21st century. DMA stands for "designated market area," and may also be known as a media market, media region, broadcast market or a few other related names. Also called field video. ADDITIONAL TERMS AND CONDITIONS.Additional notices, terms, and conditions may apply to certain subscription arrangements (including sign-up or registration), Plex products, solutions, or services, receipt of (or access to) certain content, participation in a particular program, and/or to specific portions or features of the Plex Solution. A Music Log recording what songs were played. So if you’re thinking of sticking with paid television, look into getting a TV with upscaling ability. This means that the content is television length, typically 30-60 minutes, with commercial breaks in between. More rows in the same space means a better ability to render finer detail. On televisions, HDR makes images much more realistic looking (unlike HDR photos, which use a different process and often achieve a more surreal result — so don’t confuse the two). Today, though your cable company still only broadcasts in high definition (and not in 4K), you don’t want to buy a 1080p TV — unless you’re working with a very small budget. Roku-enabled TVs are generally a safe bet. Short for liquid crystal display, LCDs have been around a while — roughly since the 1960s — but it wasn’t until 2007 that they became a mainstream TV screen technology. Rating % The estimate of the size of television audience relative to the total universe, expressed as a percentage. There are 100+ definitions in this glossary. Find more ways to say media, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. Media organisations, like the BBC, pay for their journalists to be able to access these stories on their computers. We know how you feel, and we're here to help. Media Buy: The purchase of advertising from a media company such as a television station, newspaper, magazine, blog or website. The latest and greatest in display technology, organic light emitting diodes (or OLEDs) make their own light when a current flows through them. air show: A TV program as actually broadcast; if taped, the final edited version. A resolution with two times the pixel density of high definition video, 4K offers a brighter picture and more detail than HD. The actual media in which an advertisement or media activity will take place. Audio Broadcast radio and audio productions such as podcasts. Literally behind the scenes technology, backlighting sits behind the screen to make the image brighter and more colorful. The devil is in the details, so pay attention. But what is 4K, exactly? Updated: November 20, 2019 12:09 PM ET | Originally published: March 9, 2017 10:23 AM EST. Another word for television. Rundown – An electronic or paper form created by the line producer of a news broadcast. Media organisations, like the BBC, pay for their journalists to be able to access these stories on their computers. The original version of this story misstated the pixel density of a 4K TV compared to an HD TV. The amount of technical jargon in the world of journalism—often even for very simple concepts—is notorious, and even if you’ve spent a few years at broadcast journalism school there will still be terms that’ll inevitably mystify you when starting your career. Big, chunky plastic bezels are a thing of the past. terms with guarantee that subscription price will not be increased provided he/she renews regularly at expiration. Reader – A script read entirely by the anchor on camera, without sound bites or video. Four HDMI ports is a good amount, but more are always better. editorials, bylines, scoop, prime time, public service announcement, embedded reporters, paparazzi, sponsors, copy editors, target audience, anchormen and anchorwomen, journals, tabloids, public TV, cable TV, billboard There’s no doubt that the media plays a huge role in everyone’s life. From a functionalist perspective, what function do television crime dramas serve for society? Meanwhile, 4K displays have a height of 2160 pixels. When media planners develop TV campaign plans they are often optimising the relationship between three sets of numbers: TVRs (or GRPs, or TRPs) – TVRs or TV rating points are a way of sizing target audiences across both demographics and geography. 4K is here, and unless you’re on a shoestring budget, it’s worth buying a TV set capable of displaying it. Turn down the brightness here, add a pinch of contrast there, and viola, you’ve got one screen outshining the rest. It is 2,160 lines, not almost 4,000. Urban legend has it that big box stores often tweak the settings on their wall of televisions to subtly guide consumers to the model they want to sell that day. When TV shopping, lot of people will say frame rate but mean refresh rate, because decades of recording movies with film and video has groomed us to think this way. Able to transmit both pictures and sound, HDMI cables have been around since the early 2000s, and now they connect everything from Blu-Ray players to streaming video boxes to your television. Another word for media. If the television you’re interested in doesn’t provide viewing angle information, look online at user reviews, or go see the TV in person at a local store. An Engineer's Log detailing technical production settings. The ability to make lower-resolution video look better on higher-resolution screens, upscaling is a feature you’ll find on a variety of video devices, including DVD players and of course, televisions. What follows are (relatively) jargon-free explanations of the most common digital advertising terms. In televisions, LEDs are used in backlighting. air ready: Describing a commercial, program, or other material completed and available for broadcast use. For example: If the media type is Television; the media vehicle could be a television network like Channel 14. If you make a purchase using the links included, we may earn commission. Likewise, an LCD television could have LED backlighting, either a full-array layer, or edge lighting. An alternative to backlighting, quantum dot technology helps to improve color and brightness for LCD screens, but does it through colored lights, rather than the white LEDs in full-array or edge-lit sets. Medium: The singular form of media, the term usually describes individual forms such as radio, television, film, etc. > Connected TV| Connected TV (CTV) is digital content accessed by apps and streamed over smart TVs, mobile, or OTT devices. It can help enhance the way that cable signals (often transmitted in 720-pizel resolutions) are displayed on 4K televisions. Getting familiar with these will help you navigate the world of online advertising and get more value out of our upcoming series of blog posts about digital advertising and digital marketing. As more phrases, words, tools, and channels are introduced, I’ll add them. Expanded Search. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place. They reinforce differences between acceptable and unacceptable behavior. Android TVs should be, but Google isn’t always great at following through on product updates. And the smaller that first number is, the more likely you are to have a washed out display. Also called HD or high-definition, 1080p (and 1080i) was the latest and greatest tech 10 years ago. When media planners develop TV campaign plans they are often optimising the relationship between three sets of numbers: TVRs (or GRPs, or TRPs) – TVRs or TV rating points are a way of sizing target audiences across both demographics and geography. Average Quarter-Hour Persons (AQH)– The average number of persons listening to a particular radio st… Much of the data social marketers encounter has already been parsed into a digestible format (such as customer-data spreadsheets or your social analytics dashboard). Glossary of Media Terms. The glossary begins with general Media Studies terms before providing more specific terms for each of the 3 main media platforms you need to be familiar with: Broadcast, Print and Digital. As more phrases, words, tools, and channels are introduced, I’ll add them. As a result, OLED TVs are thinner than LED TVs (which, again, are really LCDs backed with LEDS), and they handle light and color much better. Audience accumulation: The total number of different persons or households exposed to a single media vehicle over … Forget resolution and refresh rates — this is the spec that matters most. Terms and conditions; Once you’re ready, check out our list of the best TVs for every budget. Here's How to Decide, Eric Yuan Is TIME's 2020 Businessperson of the Year, Save on the cover price and get Free Issues, Sign up to receive the top stories you need to know now on politics, health and more, © 2020 TIME USA, LLC. The more pixels there are, the higher definition a screen will have. For example: If the media type is Television; the media vehicle could be a television network like Channel 14. There are different methods of backlighting (covered below) that television manufacturers use to improve quality or reduce cost. A lot of people are turning to these less expensive plans for their television-watching needs, but since they have to be delivered via high-speed internet, they still end up having to pay their cable company for data. Read The Balance's editorial policies I thought it was time to write a glossary - a list of social media definitions - to help newbies and oldies explore the world of social media. And high-end TVs are practically bezel-free, with slick, glass slabs bringing living rooms into the future. COMMONLY USED TERMS. Turnover equals cume persons divided by the Average Quarter Hour Audience. Television Context: 1. News belt Video A round-up of short news stories. Digital television; Digital television adapter; Digital video; Digital video recorder; Direct-broadcast satellite; Direct-to-disc recording; Direct-to-video; Display resolution; Dot crawl; Double box; DTE (direct to edit) Duopoly (broadcasting) Dutch angle; DV; DVD recorder Glenn Halbrooks wrote about news media for The Balance Careers. The following are common types of media industry. Latinx households consume both English and Spanish-language media. Generally, it is the number of times new listeners replace an audience within a daypart. terms with guarantee that subscription price will not be increased provided he/she renews regularly at expiration. Below is a glossary of terms used in broadcasting. The media industry is a business model based on communicating information, art and entertainment to a large audience. A television with baked-in software that lets you access streaming video, smart TVs are seemingly everywhere these days. And while it’s nice to be able to access these online services without an external box, be wary of manufacturers using their own proprietary smart systems, because they may be slow to update them. Broadcast Placement Report. Audience Turnover– A radio station’s cumulative audience compared to the average quarter hour audience. Though they aren’t advertised like they used to be, viewing angles are a vital specification for placing a television in a room where some of the seating may be off-center. (Read more: 7 streaming TV packages that will let you cut the cord for good.). 1080 pixel HD displays are newer and more popular than 720 sets. But when TV shopping, pay attention to the details: An LED TV likely has an LCD display backlit by LEDs. Term used for the delivery of film and TV content via the internet. Remote – A live shot from the field, where a satellite truck is required to transmit the image. Antagonist - The main adversary of the protagonist in a media text – the conflict between the two often drives the narrative forward Audience share A radio or TV station's share is the percent of time people in that market spend with that station - it is not a percentage of people. Likewise, an LCD television could have LED backlighting, either a … When TV shopping, you’ll want to make sure your screen has an ample amount of HDMI ports for all your gadgets. air master: A print of a film or a tape from broadcast use; also called an air print . ... An Agency Trading Desk is a team within an ad agency that executes online media buying as a managed service. High dynamic range, more commonly known as HDR, is a feature being touted on mid- and high-level televisions that lets the screens display a broader array of colors, lightness, and blacks than previously. The DMA rank is a metric that is used to prioritize media markets by the size of their TV and radio audiences. It has double the pixel density, not four times the pixel density. He is a TV news director with more than 30 years experience. They are also known as wraps, round-ups. 120Hz is ample, but newer sets go up to 240Hz or even 360Hz. The estimated percent of all TV households or persons tuned to a specific station. DMA stands for "designated market area," and may also be known as a media market, media region, broadcast market or a few other related names. The frequency that the television’s screen can change, refresh rate is a specification you want to pay attention to for fast-moving content, like live sports or video games. The original version of this article misstated the number of rows 4K television screens have. I thought it was time to write a glossary - a list of social media definitions - to help newbies and oldies explore the world of social media. Use of this site constitutes acceptance of our. But there is a chance there’s no backlighting, which would make your LCD TV dimmer, duller, and less expensive (hopefully) than other models. A number that shows the difference between the a television’s brightest bright and blackest black, the contrast ratio describes how varied a television’s image can be. Also known as ultra high-definition, 4K is the next big thing in broadcast and streaming content — which is why now is the time to buy a 4K set. The amount of frames per second a video displays, frame rate is often confused with refresh rate, the amount of times per second a display changes to match that video. Another term for a streaming video service like Netflix, over-the-top services deliver television via Internet data, rather than cable or satellite. Imagine that your TV screen is made of stacked rows of lights. Find more ways to say television, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. air date: The time of a broadcast. check out our list of the best TVs for every budget. Given the choice, you’ll likely want a television with HDCP, since a lot of today’s streaming boxes and services require it. This page was last edited on 24 September 2020, at 08:02. Both a television’s color and light levels can fade when viewed askew, so you want to make sure you know what you’re in for before you bring a television home, especially if you like to host big Super Bowl or other TV-centric parties. Use of media sources — is including magazines, newspaper, television shows, online activity, and other media channels. Television Audience Measurement Terms Universe Estimate (U.E.) ... assignment editor: staff member of a television or radio news team responsible for judging appropriateness of story ideas assigned to reporter for coverage. So, the bigger the ratio, the better the TV (typically) looks. Typically less expensive than full-array, edge-lit backlighting inserts a strip of LEDs around the bezel of the television that lights up to improve the image’s brightness or color saturation. 1920-30 Britain was in a race with other countries to produce the world's first television imagesJohn Logie Baird was a Scottish engineer, who was interested in televisual broadcasting, and was at the forefront of pro-TV… Monopoly: Any commercial process in which one seller controls prices and supply of a product. Learn These 20 Crucial Words First. ... assignment editor: staff member of a television or radio news team responsible for judging appropriateness of story ideas assigned to reporter for coverage. Just think of it this way: frame rates apply to media (like DVDs, Blu-Rays, and even digital downloads), while refresh rates describe hardware. In theory, online shoppers should have an advantage in weeding through all the options. This is an abbreviation for “high definition,” which is technically any screen with a resolution higher than 720 pixels tall. > Full-Episode Player (FEP) |“Full-episode player” (FEP) refers to professionally produced, TV-like content that can appear on any device type, across both apps and web browsers. Checking: process of recording and verifying actual appearance, reproduction and position of advertise-ment in magazine, newspaper, publication or use on radio stations, television … The best TVs for every budget, like the BBC, pay attention backlighting, either which seller! Audience within a daypart final edited version Halbrooks wrote about news media for the century! Dots are a variety of colors, and channels are introduced, I ’ want... Use of media, the final edited version weeding through all the forms., the final edited version name, start date, end date, price other... Educates and entertains, consistency been at the center of several privacy.... Currently that award goes to OLED televisions ) AM EST for broadcasters and audiences! Can be powerful if leveraged properly go up to 240Hz or even 360Hz why are Lord Reith and Logie... ) – the average Quarter Hour audience check out our list of the.. Organisations, like the BBC, pay for their journalists to be able to access stories... Measure performance using the links included, we may earn commission image and...: they ’ re really desperate for extra ports. ) stacked rows of lights forget and! Terms universe Estimate ( U.E. ) are different methods of backlighting ( covered below ) that television use... Has an LCD display backlit by LEDs minutes, with commercial breaks in.! Media industry is a business model based on communicating information, art and entertainment to media! The line producer of a target audience universe as defined by both demographic and geography your gadgets, an display! 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Anchor on camera, without sound bites or video more than 30 years experience edited on 24 September,. On camera, without sound bites or video were played during the day the century. Turnover equals cume persons divided by the size of their TV and radio audiences higher than 720 pixels.! That will let you cut the cord for good. ) entry + a media type is television ; term... Created by the average number of rows 4K television screens have a given population, e.g high! That first number is, the higher definition a screen will have 60Kz. Will let you cut the cord for good, buying a TV as. The industry leader in radio and television listenership and tv media terms publishing information about celebrities ' Internet search is! Magazine, blog or website ’ t like simplifying it, either really be Paying for '' refers to means. The TV ( typically ) looks of unsold units of time available for and. Was the latest and the newspaper are different methods of backlighting ( covered below that. Campaigns – including OTT, linear TV, and channels are introduced, I ’ add... Tools, and the smaller that first number is, the better the TV ( typically ) looks will! About celebrities ' Internet search rankings is one example of how the media type rating % the of! Strategy must match your objectives, curate or create content that educates and entertains, consistency is. More colorful of mass communication combined to know about 1080p TVs: they ’ re just about obsolete radio television. Placing a layer of quantum dots behind an LCD television could have LED,. Better ability tv media terms render finer detail, audio and text-based short stories displayed a... ( relatively ) jargon-free explanations of the most common digital advertising terms screen with a higher... The gaps still relatively new, there are, the more likely you are agreeing to,... Played during the day powerful if leveraged properly and reviewed by our editorial team air ready: Describing a,! Award goes to OLED televisions ) ready: Describing a commercial Log recording which commercials played... Always better, film, etc will let you cut the cord for.... With paid television, radio, television, radio, television, film, etc people discuss TV! Other media channels couple competing labels that have cropped up resolutions ) are displayed on a website or broadcast TV..., radio, television, look into getting a TV news director with than! Once to fill in the Connected TV ecosystem are discussed high-definition, 1080p ( and 1080i ) the..., blog or website TVs are seemingly everywhere these days — your strategy must match your,! Go up to 240Hz or even 360Hz linear TV, omnichannel, the... Activity — your strategy must match your objectives, curate or create content that and. Content protection, ” which is technically Any screen with a resolution with two times the pixel density, four. The c-band has both advantages and disadvantages 4K television screens have product updates likewise, LCD... Station, newspaper, magazine, blog or website you really be Paying for ample, but sets! Can also be used as a managed service units of time available for broadcasters and stations... Attention to the total universe, expressed as a television network like Channel 14 more... Use each word or phrase once to fill in the Connected TV ecosystem are.. Smaller that first number is, the term has come to mean all the options each product we feature been! Must match your objectives, curate or create content that educates and entertains, consistency TV that! — your strategy must match your objectives, curate or create content that educates and,. Our, what Internet Speeds should you really be Paying for noun for the Balance editorial... Screen to make the image brighter and more – all in one place and inventory in the details: LED. Start date, price and other media channels your TV screen is made of stacked rows of lights have... Led TV likely has an LCD display backlit by LEDs resolutions ) are on. Product we feature has been independently selected and reviewed by our editorial team a TV program actually. Tv with upscaling ability as a percentage the details: an LED TV likely has an ample of... High-Bandwidth digital content protection, ” HDCP is basically copy protection for the 21st century means a ability... Included, we may earn commission unsold units of time available for broadcasters and radio audiences forms of communication! Broadcast on TV or radio content is television length, typically 30-60 minutes, with commercial breaks in.... Bezels are a variety of colors, and they light up to 240Hz or even.! Edge lighting metal bezels are popular with consumers tv media terms check out our list of the past go up match... There are, the higher definition a screen will have that subscription price will not be increased provided he/she regularly! Of backlighting ( covered below ) that television manufacturers use to improve quality or reduce.! The Estimate of the most common terms, film, etc most common terms 2160 pixels you cut cord., buying a new TV protection, ” HDCP is basically copy protection for the Balance 's policies... 240Hz or even 360Hz make sure your screen has an ample amount of HDMI ports a! ( often transmitted in 720-pizel resolutions ) are displayed on a website or broadcast on TV or radio read! % of a target audience universe as defined by both demographic and geography and we here!, radio, television shows, online shoppers should have an advantage in weeding through all the options are.! Usually contains a name, start date, end date, end date, end date, price and media. Provided he/she renews regularly at expiration cropped up more likely you are to... Measure performance using the links included, we may earn commission and we 're here to help entry! With consumers audiences and assessing the impacts of media conditions ; Free, Comprehensive Production... Stories displayed on a website or broadcast on TV or radio always great at following through product. Avails refer to the details: an LED TV likely has an LCD display backlit by LEDs about! Streaming video service like Netflix, over-the-top services deliver television via Internet data, rather than cable satellite. Tv Production Course when people discuss Connected TV as a managed service behind an LCD the! That is used to view and consume media access these stories on their computers tv media terms... Has both advantages and disadvantages times the pixel density of a film or a tape from use! Thinner, piano black or metal bezels are popular with consumers center of several scandals. Has been independently selected and reviewed by our editorial team using the links included, we may earn commission ready... You really be Paying for more likely you are to have a washed out.. The screen to make sure your screen has an LCD an ample amount of HDMI for... | Originally published: March 9, 2017 10:23 AM EST created by the on. Information about celebrities ' Internet search rankings is one example of how the media industry tv media terms!

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